Op-Ed: A Wave We Can’t Brush Off — How COVID-19’s Resurgence Threatens the Hair Industry… Again
Just when we thought we could breathe a little easier, COVID-19 has reared its ugly head once more. With new variants, vaccine hesitancy, and the perpetual cycle of opening and closing, the specter of disruption looms large — this time with vengeance. Businesses, municipalities, and even states are reinstating mask mandates and reconsidering work-from-home orders. While this has obvious implications for some industries, there's one that is continually overlooked yet significantly impacted: the hair industry.